For Cleaning businesses
AI marketing team for cleaning businesses
Supernila is an AI marketing team built for residential cleaning companies. Nila answers every visitor, qualifies the job (recurring, deep-clean, or move-out), follows up by SMS in 60 seconds, and turns finished jobs into reviews and Google posts, without you logging in.
No credit card required. Setup help included. Your pilot starts with a 15-minute setup call.
78%
of leads lost to slow follow-up
Average response time is 42+ hours. Responding within 5 minutes makes conversion 21x more likely. Owners running crews can't answer in time.
Harvard Business Review (2.24M leads studied)
60%+
invisible on Google and AI search
No Google Business Profile optimization, weak reviews, missing service-area pages. Owners don't know they're losing to operators two blocks away.
Top-3 Local Pack captures 48% of clicks
$1.5–4K
wasted per month on marketing that fails
Cleaning owners spend on agencies, ads, and tools but can't measure what works. Most quit after 90 days. Many never restart.
OnPurpose Media, WebFX 2025
The problem
Where cleaning leads go to die.
After-hours leads get cold by morning.
Most cleaning quote requests come in nights and weekends. The companies that win them respond in minutes, not the next day. By 9am, two competitors have already replied.
Review requests don't get sent.
Every completed job is a five-star review you didn't ask for. Manual review-request workflows don't survive a busy week, and your Google rank slips while better-marketed cleaners climb past you.
Recurring clients churn quietly.
Bi-weekly clients drop off and you don't notice until the calendar has gaps three months later. There's no system catching it the week it happens.
What changes
What Supernila gives a cleaning business owner.
Reply in 60 seconds, even at 11pm.
Nila answers every chat and contact-form submission, qualifies the lead (recurring vs deep-clean vs move-out), and texts the homeowner with the right next step before your competitors finish lunch.
A review request after every job, in your voice.
When a job completes, Nila drafts a review request that sounds like you and sends it for one-tap SMS approval. Five-star replies become Google Business Profile posts that lift your local rank.
A calendar that fills itself.
Recurring inquiries route differently from one-time deep-cleans. Your booking software (Jobber, Housecall Pro, ZenMaid, Bookingkoala) gets the right service pre-selected. No dropped context, no gaps.
Works with your tools
Plugs into the stack you already run.
Nila sends qualified leads straight into your scheduling software as booked jobs. No double-entry, no rip-and-replace.
Right for you if
Residential cleaning businesses with roughly 6 to 20 cleaners across recurring and one-time work in a defined service area, tired of leads slipping through after hours.
Probably not for you if
Solo cleaners (unit economics don't hit yet) or 50+ crew operations across multiple metros (we don't have the multi-metro features yet). We'll tell you up front rather than sell you something that won't fit.
Built for every cleaning specialty
FAQ
Will Nila sound like a robot to my customers?
No. Nila reads your website, your Google Business Profile, and your existing replies, then writes in your voice. Every outbound message can be reviewed before sending. Most owners switch to auto-approve once the tone feels right.
Can I edit what Nila says before it goes out?
Yes. Every SMS reply, review request, and Google Business Profile post is one tap to approve or one tap to edit. Nothing goes out without your OK by default.
Does Nila handle deep-cleans differently from recurring jobs?
Yes. Nila qualifies recurring inquiries (frequency, square footage, scheduling) differently from one-time deep cleans (occasion, condition, scope). Each lands in your booking software with the right service type pre-selected.
Which booking software does Nila connect to?
Jobber, Housecall Pro, ZenMaid, Bookingkoala, and Zoho Bookings, with more on the way. Each integration is set up once and runs unattended after that.
How much does Supernila cost?
$149/month with a 30-day free trial, no credit card required, cancel anytime. White-glove launch setup is included.
Ready to stop doing marketing manually?
Book a 15-minute call and we'll see if Supernila is a fit for your business.
Start Your Free 30-Day PilotNo credit card required. Setup help included.