For Plumbing businesses
AI marketing team for plumbing businesses
Supernila is an AI marketing team built for residential plumbers. Nila answers every visitor the moment a pipe bursts, qualifies the emergency, texts the homeowner in 60 seconds, and routes the job to your dispatch so you win the call your competitors missed.
No credit card required. Setup help included. Your pilot starts with a 15-minute setup call.
78%
of leads lost to slow follow-up
Average response time is 42+ hours. Responding within 5 minutes makes conversion 21x more likely. Owners running crews can't answer in time.
Harvard Business Review (2.24M leads studied)
60%+
invisible on Google and AI search
No Google Business Profile optimization, weak reviews, missing service-area pages. Owners don't know they're losing to operators two blocks away.
Top-3 Local Pack captures 48% of clicks
$1.5–4K
wasted per month on marketing that fails
Plumbing owners spend on agencies, ads, and tools but can't measure what works. Most quit after 90 days. Many never restart.
OnPurpose Media, WebFX 2025
The problem
Where plumbing leads go to die.
The burst-pipe lead goes to the first plumber who answers.
Plumbing emergencies are won on speed. A homeowner with water on the floor calls until someone picks up. If you're under a sink and it rolls to voicemail, the job is already gone.
Your highest-value jobs come in after hours.
No hot water on a Sunday, a backed-up sewer line at night: these are premium jobs, and they arrive exactly when no one is at the desk to capture them.
Reviews and local rank decide who gets called.
Homeowners pick the emergency plumber with the most five-star reviews near them. If you're not requesting reviews after every job, you're invisible for 'emergency plumber near me'.
What changes
What Supernila gives a plumbing business owner.
Win the emergency call, day or night.
Nila answers the burst-pipe chat instantly, qualifies the emergency, captures the address, and texts the on-call owner with a one-tap approval before the homeowner reaches the next plumber.
Qualified jobs handed straight to dispatch.
Emergency, drain, water heater, or repipe: Nila routes each job type with the full context into Jobber or Housecall Pro, so your crew starts with ready-to-run work, not a callback list.
Reviews to Google posts, automatically.
When the job is done, Nila drafts a review request in your voice for one-tap approval. Five-star replies become Google Business Profile posts that build the local trust that wins the next emergency call.
Works with your tools
Plugs into the stack you already run.
Nila sends qualified leads straight into your scheduling software as booked jobs. No double-entry, no rip-and-replace.
On something else? Most tools connect through Zapier today.
Right for you if
Residential plumbing companies with roughly 6 to 25 people running service, repair, and emergency work in a defined metro, losing after-hours emergency calls to slow follow-up.
Probably not for you if
Solo plumbers doing a couple of jobs a week, or large commercial and new-construction plumbing contractors. The first don't hit the unit economics yet; the second need a different model than we've built.
Built for every plumbing specialty
FAQ
Can Nila capture emergency plumbing calls at night?
Yes. Nila is on 24/7. She qualifies the emergency (burst pipe, no hot water, sewage backup), captures the address and contact, and texts the on-call owner immediately so the premium after-hours job isn't lost.
Will Nila route a drain job differently from a repipe?
Yes. Nila qualifies the job type, urgency, and scope, then routes each one with that context into your dispatch software so the right crew and the right tier are set before you call back.
Does Supernila work with ServiceTitan?
Direct ServiceTitan, FieldEdge, and ServiceFusion integrations are coming soon. Today, Supernila connects natively to Jobber and Housecall Pro, and most other tools connect through Zapier.
How does Nila help me rank for 'emergency plumber near me'?
Nila requests a review after every completed job, turns five-star replies into Google Business Profile posts, and helps keep your profile and service-area pages current, the signals that drive the local pack.
How much does Supernila cost?
$149/month with a 30-day free trial, no credit card required, cancel anytime. White-glove launch setup is included.
Ready to stop doing marketing manually?
Book a 15-minute call and we'll see if Supernila is a fit for your business.
Start Your Free 30-Day PilotNo credit card required. Setup help included.